Online reviews and endorsements
This year we took part in National Consumer Week to make sure customers know what to look out for when shopping online. Read this blog for some useful tips to help you shop online safely.
Is it clear if you've been paid or incentivised to post online? In this blog we unpack how the law affects influencer marketing.
...to improve their practices and give people a more complete picture when making buying decisions producing advice for businesses on how to comply with consumer protection law around online reviews...
...… or is it? Would it make a difference if you knew I’d written this review myself? Or that I’d paid someone else to write it? How many times have...
...call for information on online reviews and endorsements. Stories like hers are a real concern for us. Online reviews and blogs are playing a growing role in helping consumers to...